6 Star Business

Why Focussing on Customers Is More Important Than Money; with Richard Lau & Avon Collis - #17

June 15, 2021 Aveline Clarke & Peter Daly-Dickson Season 1 Episode 17
6 Star Business
Why Focussing on Customers Is More Important Than Money; with Richard Lau & Avon Collis - #17
Show Notes

On this episode of the 6 Star Business podcast, we are joined by two guests who understand the intricacies of using and creating business technology to make life better for the end user: Richard Lau and Avon Collis.

Straight out of the gates Richard brought up the fact that most people are in business for profit only, and have forgotten about the customer.  That set the tone for an incredibly insightful and interesting conversation!

Here’s a snapshot of what we discussed:

10:39 - Do what has to be done and everything else will follow

12:28 - Are all aspects of Amazon 5 or 6 star?

16:39 - When you know the customer is not the right one

18:54 - Why customer service support is a 6 star function 

22:45 - A true company is a living and breathing organism

33:14 - Combining humans with an AI algorithm to create magic

42:27 - How automation can help us be 6 star


Richard gives us his secret to ensuring his customers are looked after better than anyone else in the market…


Here is some information on our guests and where you can find them:

Richard Lau

Founder: Logo.com - Create numerous logo choices for your new business quickly and easily.

Founder: Resume.com - Create, edit & share your resume in minutes.

Founder: NamesCon - The Premier Internet Names Conference

What are you famous for?

Being the "domain guy" - having bought/sold millions of dollars in domain names, and starting the largest domain conference in the industry.

W: domainmanager.com 
W: lau.com 
W: freephotos.com 
LI: linkedin.com/in/richardlau

Avon Collis

Founder, Relevate Consulting

I help you to get your life back with marketing automation, and help you to add value to your business via effective systemisation. 86% of customers would pay more for a better customer experience but only 1% feel that expectations of consistency are met 🤯. 

LI: https://www.linkedin.com/in/avoncollis/

W: relevate.com.au

Podcast: thefrontlinepodcast.com/

The purpose of the Six Star Business is to bring awareness, connection and ingenuity to businesses aiming to shine today and into the future through more than 5 star reviews.  We are here to lift businesses to create a better future. 

If you'd like to get in touch please contact us at [email protected]

Your hosts,
Aveline & Pete