Mission Activated

The Power of Truth in Branding and Business Reinvention; with Hersh Rephun

December 05, 2023 Aveline Clarke Season 3 Episode 45
The Power of Truth in Branding and Business Reinvention; with Hersh Rephun
Mission Activated
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Mission Activated
The Power of Truth in Branding and Business Reinvention; with Hersh Rephun
Dec 05, 2023 Season 3 Episode 45
Aveline Clarke

In the latest episode of the 6 Star Leaders podcast, we met with branding and messaging expert, Hersh Rephun.

As a writer, creative director, stand-up comedian, podcaster, and founder of the brand "Kosher," Hersh brings a unique blend of creativity and insight to the table.

During the episode, Hersh reflects on the impact of the collective pause during the pandemic, which led him to create a nonprofit and a streetwear brand, both focusing on inclusivity, diversity, equity, and kindness. 

He also provides valuable advice for entrepreneurs and business owners who are struggling with messaging and marketing.

Hersh's story is a testament to the transformative power of introspection, mindfulness, and aligning passion with purpose.


Here’s a summary of what we discussed:

08:03 Balancing reliable job with entertainer aspirations leads to podcasting.

20:39 Taking control of my own destiny is powerful.

25:54 World has become easier to be hateful.

32:29 Seeking purpose during the pandemic, starting nonprofit.

43:25 Focus on authenticity and purpose in branding.

45:48 Finding fulfillment in what comes naturally to you.

51:23 Transformative introspection leads to a new perspective.

56:16 Experiment with being yourself in various situations.


and much more…

Enjoy!


Here’s some information about our guest, John:

Increasingly known as “The Brand Voice Expert,” Hersh Rephun is a veteran Copywriter/Creative Director who helps emerging businesses find their voice and master their messaging, without relying on writers or struggling with AI.

Having played standup gigs across the country (Comedy Store, Comic Strip, Funny Bone, The Ice House…), Hersh brings his stage presence to keynote talks and hosts multiple interview shows ranked in the Top 2% of Apple Podcasts globally.

He is the Founder of HumanEyes, a personal interface for reviewing, editing, and elevating Ai-generated output.

Hersh’s mantra is, “Sell the Truth with Humor and Humanity,” and he is the author of SELLING THE TRUTH: We’re All Full of It, coming in early 2024.


What Are You Famous For, Hersh?

It has been said that I'm the "Daddy of Commercial PR" but if it requires an explanation, how famous can you be? I also have a cult following for co-writing a 1992 beach movie called Can It Be Love.


Something Interesting About Hersh:

Me? My dear, the most interesting thing about me is that I'm acquainted with YOU!


Here's How You Can Contact Hersh:

LI: https://www.linkedin.com/in/hershrephun/

I: https://www.instagram.com/hersh4all/

W: www.getmessagetherapy.com





The purpose of the 6 Star Leaders podcast is to showcase and illuminate purposeful Business Owners on their journey to creating more impact in the world. We are igniting purposeful leaders!
At our core, we believe in 'doing business differently' so that heart, purpose, and passion are combined with profits for the best possible outcome. With those key ingredients, you'll be on your way to 6 Stars faster than you realise!

If you'd like to get in touch please contact us at contact@6starleaders.com

Show Notes

In the latest episode of the 6 Star Leaders podcast, we met with branding and messaging expert, Hersh Rephun.

As a writer, creative director, stand-up comedian, podcaster, and founder of the brand "Kosher," Hersh brings a unique blend of creativity and insight to the table.

During the episode, Hersh reflects on the impact of the collective pause during the pandemic, which led him to create a nonprofit and a streetwear brand, both focusing on inclusivity, diversity, equity, and kindness. 

He also provides valuable advice for entrepreneurs and business owners who are struggling with messaging and marketing.

Hersh's story is a testament to the transformative power of introspection, mindfulness, and aligning passion with purpose.


Here’s a summary of what we discussed:

08:03 Balancing reliable job with entertainer aspirations leads to podcasting.

20:39 Taking control of my own destiny is powerful.

25:54 World has become easier to be hateful.

32:29 Seeking purpose during the pandemic, starting nonprofit.

43:25 Focus on authenticity and purpose in branding.

45:48 Finding fulfillment in what comes naturally to you.

51:23 Transformative introspection leads to a new perspective.

56:16 Experiment with being yourself in various situations.


and much more…

Enjoy!


Here’s some information about our guest, John:

Increasingly known as “The Brand Voice Expert,” Hersh Rephun is a veteran Copywriter/Creative Director who helps emerging businesses find their voice and master their messaging, without relying on writers or struggling with AI.

Having played standup gigs across the country (Comedy Store, Comic Strip, Funny Bone, The Ice House…), Hersh brings his stage presence to keynote talks and hosts multiple interview shows ranked in the Top 2% of Apple Podcasts globally.

He is the Founder of HumanEyes, a personal interface for reviewing, editing, and elevating Ai-generated output.

Hersh’s mantra is, “Sell the Truth with Humor and Humanity,” and he is the author of SELLING THE TRUTH: We’re All Full of It, coming in early 2024.


What Are You Famous For, Hersh?

It has been said that I'm the "Daddy of Commercial PR" but if it requires an explanation, how famous can you be? I also have a cult following for co-writing a 1992 beach movie called Can It Be Love.


Something Interesting About Hersh:

Me? My dear, the most interesting thing about me is that I'm acquainted with YOU!


Here's How You Can Contact Hersh:

LI: https://www.linkedin.com/in/hershrephun/

I: https://www.instagram.com/hersh4all/

W: www.getmessagetherapy.com





The purpose of the 6 Star Leaders podcast is to showcase and illuminate purposeful Business Owners on their journey to creating more impact in the world. We are igniting purposeful leaders!
At our core, we believe in 'doing business differently' so that heart, purpose, and passion are combined with profits for the best possible outcome. With those key ingredients, you'll be on your way to 6 Stars faster than you realise!

If you'd like to get in touch please contact us at contact@6starleaders.com